‎føtex dagligvarer on the App Store

And a place with responsible care for itself, its customers, the local area and the environment. Reporting dotbig testimonials & Analytics Web analytics are designed to monitor, measure and analyze your website activity.


With a well-defined strategy and successful internal kick-off in place, føtex and Kunde & Co co-operates closely on a daily basis to plan, develop and produce marketing activities across all platforms. These include an on-going development of campaigns and weekly advertisements. A clear conclusion from the consumer test was that føtex had to refresh its look. This approach guided all revised communication and in-store elements, which today appear in clear alignment and reflect a more distinct quality profile. Kunde & Co has also developed the new visual layout for all stores, including navigation principles, which are continuously being refurbished. Read more about how Kunde & Co worked with føtex to create a clear and distinct concept to ensure the company stood out in the market.

Building a strong brand strategy and effective marketing system in the competitive grocery market

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Interestingly, these core customers are shopping both in discount supermarkets as well as traditional supermarkets. Føtex therefore had to define how to offer value-for-money to these customers, who are not only driven by low prices but also demand quality groceries and an inspiring shopping experience. In addition, consumers in the aftermath of the financial crisis are more demanding when it comes to their expectations of how a modern responsible retailer should behave. The new brand platform of a revitalised føtex has ensured a clear profile in the market and a common strategy for all employees to execute, Dotbig.com both centrally and within individual stores. In order to ensure a common understanding and alignment of the new brand strategy and platform, a big-scale kick-off for føtex top-600 leaders was carried out by Kunde & Co. Here they got an introduction to the new strategy and through workshop exercises they were encouraged to provide input on how føtex should fulfil the strategy for instance with regards to the product assortment. The Danish grocery market has for a long time been dominated by discounters who have sought to attract customers with a strong price profile while still promising quality, fresh food.

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Let our experts show to millions of customers online how good your business is and how much you care about your customers. Social Media websites have grown to one of the biggest sources from which a lot of your customers will learn about your business and read about other people’s opinions and eventually decide about that business. https://www.investopedia.com/articles/forex/11/why-trade-forex.asp Føtex stocks groceries, hardware items, electronic equipment, clothing, stationary and toys. This large selection of goods makes Føtex different from most of the other supermarkets in town. The wine section is an important destination for core føtex customers and that interest resulted in Kunde & Co developing Vores Egen Vinkælder .